Finance for Music Business

All domestic publicly traded companies must submit a Q-10 form to the Securities and Exchange Commission
or SEC (certain foreign companies, like Sony, submit a 6-K form), which is a comprehensive report detailing
the company’s quarterly financial performance.
All these forms are accessible and searchable on the SEC website.
SEC Website:

https://www.sec.gov/edgar/searchedgar/companysearch.html
The company, Live Nation, will be the main focus for the assignment
(Please use the most recent Q-10 form from the SEC website).
Additionally, if you are working on an idea for a company, you can adjust this assignment to forecast and
project the components and questions below.
Second, based on this publicly available financial information, and any other details you can find through
additional research, please address the following points in a narrative analysis
(a.)
How is this company doing from a financial standpoint? If this company has multiple product lines, can you tell
if certain products are performing better than others?
(b.)
What ideas do you have for improving the financial performance of this particular company?
(c.)
What competitors does this company presently have? What are the competitive advantages that this company
has over others?
(d.)
Are there any opportunities to adjust pricing? If so, what options would you suggest, and how might you test
these options?
(e.)
Are there any other strengths, weaknesses, opportunities, or threats (SWOT) that should be addressed?
(f.)
Include in your analysis details on all of the components we discussed in this lesson for unit economics: Gross
Profit, COGS, ARPU, LTV, CAC, etc.
(g.)
Include any additional visuals, links, and resources that you used to create your narrative and make sure you
provide references and cite all your sources according to APA guidelines.

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