Gophers Industry

  Visit and review the website for Gopher Industries (https://www.gopherresource.com Links to an external site.). Also watch the video link on its website about the lead recylcling process (https://www.gopherresource.com/what-we-do/battery-recycling-process.html Links to an external site.) Upon this review discuss your view of Gopher Industries. Based on this review, how is Gopher Industries trying to portray itself to the public? (Consider features of the website and various features of it, including relevant links.) What is the purpose of Gopher Industries’ messaging? View this video about Gopher Industries in Tampa ( https://youtu.be/WgQJq76PZGU Links to an external site.    
The overall design of Gopher Industries’ website is modern and clean, with plenty of white space used effectively to draw attention to key pieces of content such as their video on the lead-recycling process or their corporate social responsibility page. The navigation bar at the top makes it easy for visitors to quickly find what they need without having to scroll through lengthy pages of text. The homepage also includes several call-to-action buttons which direct users towards specific parts of the site without them ever having to click away from the home page - a great way to keep visitor engagement high. The purpose behind Gopher Industries’ messaging appears twofold: firstly, they are aiming to raise awareness among consumers that lead batteries can be recycled responsibly; secondly, they want people to understand why using recycled lead instead of mining new ore is important for both people’s health and our environment overall. To do this, Gopher Industries have gone out of their way not only providing detailed explanations on their services but also by creating resources such as videos on how their processes work so that everyone can gain a better understanding on why responsible recycling matters so much today. All in all, Gopher Industries has put together an impressive website which manages both look professional while being informative at same time – no doubt helping them increase consumer trust while also bringing more attention onto its cause overall.

Sample Solution

  Gopher Industries is a waste management and recycling company based in Tampa, Florida. They specialize in lead-acid battery recycling, as well as electronics and other materials. The website provides information about the company's operations and services, as well as links to press releases and events. It also features an interactive map of Gopher Industries' facilities around the world with details about each location.

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