HME

How and why have World’s Fairs changed between the nineteenth and early twenty-first centuries? Why might a destination develop an events portfolio as a strategy? Illustrate your answer with an example. Why would the Gold Coast want to repackage itself as having a more arts and culture-based image through the Bleach Festival? How have the exhibitions staged at the Bendigo Art Gallery changed that city’s image and encouraged tourism? How has the film festival at Lone Pine changed its image and contributed to sustainable tourism? What was the rationale behind the creation of Booktown? How has this event changed Clunes? In what sense might we see rural festivals as more authentic than those staged in cities? Illustrate your answer with an example. Provide a brief report regarding the following hypothetical scenario. There has been criticism of the cost of the forthcoming Commonwealth Games. The government wants to issue a media release highlighting the expected economic impact which will include $500 million for stadium construction. Advise the Events Minister what should be included or excluded in calculating the economic impact of this event.