Industry Research ( Olive Oil boutique in Boston )

The assignment is to complete a 5 page paper specifically on the industry that you will be entering into. I have chosen to open a fictitious Olive Oil boutique in Boston, MA. The name of the business shall be called Oleum, the name is taken from the Latin word of Olive. For example, if you are opening a restaurant this paper should discuss the specific details surrounding the restaurant industry (size, employment, revenue) in the United States and in the state or region that you will be opening the business. Any external factors influencing this industry must be identified. A Reference Page for this paper will be required. o -What is the size and scope of the industry in the United States? For example, what are the number of establishments, employees and total revenue? o -What are the major external and internal factors that will impact this industry over the next 1-5 years? o -What is the future for this industry — is it growing and why? • -Identify same general characteristics of this industry globally. The size and scope of the industry and any similarities or differences from the United States market should be included.