1.Provide examples of internal and external stakeholders and how to fit them in the stakeholders’ matrix.
Create the Stakeholders’ Engagement Classification Matrix (follow Exhibit 4. Interest-Influence Classification in
Stakeholder Analysis) and explain your rationale for classifying stakeholders in the various quadrants.
- Explain why it is important for organizations like the one in this case study to maintain good relationships
with its stakeholders. - Analyze why providing information about the organization’s ethical behavior is important for the future of the
firm.
4.What have you learned from the case study about stakeholders’ responsibility?