In the article “Information Technologies at Domino’s Pizza,” (page 8), Domino’s Pizza takes advantage of a whole range of technologies to bolster their business position.
1. Briefly describe the technologies the company used. Why were these technologies successful?
2. If you were the Chief Technology Officer (CTO) at Domino’s Pizza, what other technological advancements (s) could you propose that would improve profit or efficiency?
Domino’s Pizza utilizes a variety of information systems to increase efficiency and market their brand more effectively. Such tools include the Public Franchise Office System, which lets individual stores track consumer preferences, and the Pulse system, which gives managers an overview of their business’s day-to-day operations.
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