Marketing analyse of a new face cream

2,000-word report for the board to outline the following: (the detailed text is in the file)

Text formatting: – Arial 12, double line spacing.
Word limit: – 2000 (+/- 10%) suggested.

  1. Where do you see your key markets and who would be your main customers?
  2. What pricing strategy should be adopted?
  3. What promotional techniques would you recommend?
  4. Who are your competitors, and which ones will be the most important?
  5. How will the various elements of the marketing environment impact your plans?

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