Nature of competition in the industry

A. Company history B. Company’s present conditions 1. Discuss the last three years of operations of the company. Include relevant financials and strategic moves from that period. C. Company’s mission and objectives II. Strategic Group Map 30 points A. Define/identify the industry and list all current companies in the industry. B. Create a Strategic Group Map of your industry. The map itself will be in the appendix. C. Explain how/why you chose the axes for your map. D. Analyze the nature of competition in the industry using the map. Don’t just describe the map, analyze what the map reveals about competition in the industry as a whole. If you’ve done this correctly, no company will be by itself in a circle, thus the term “group” map. III. Industry Environment Analysis 50 points A. Analyze all of the Five Forces: Rivals, Buyers, Suppliers, New Entrants, Substitutes. Use headings. The below bullets are how I want it done, they are not individual sections. • Use your firm’s Strategic Group as the source for determining Rivals. If there is another Strategic Group very near to your firm’s group, consider including it as well. • Within its section, specifically list buyer/supplier groups and substitute industries. • Provide support from your research for all assertions