Principles of Strategy

Choose one company and recommend a strategic direction for the company over the next five years (half to one full page). Your analysis and recommendation should consist of a 3- to 4-page paper (not counting the title page and references). You may attach charts or tables you consider important as appendices to your paper. (Like the cover and reference pages, appendices do not count in the final number of pages submitted in the assignment.)

To do this analysis, rely on the industry analysis discussion and samples presented in your background readings, including:

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