Product launch

Final Project–Part 1:

Select a brand and a product launch, partnership, or campaign that you would like to create an in-house PR plan for. If possible, please select a brand or organization that you are either currently working with or hope to work with in the near future. It's most intersting to create a plan that could be potentially executed outside of class. After deciding these important details, you should begin working on the PR plan outline (Part 1).

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