STARBUCKS – case study – Lifetime Value Calculation

 

Based on the case, provide the following information in your final report: With the provided data, perform lifetime value calculations. All submissions will be checked using TurnItIn, a plagiarism detection software program.
We need to work out: Satisfaction score from the case;
Focus on revenue per customer ;
Assumptions? Average ticket size;
Average a cup of coffee cost;
And all the calculation and conclusion must come from the case, no google data.

 

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