STRATEGIC LEADERSHIP

 

 

 

 

Identify the firm’s founder(s). Explain how the founder(s) influenced the firm over the long term (e.g., shaped the firm’s products and services, culture, strategy, or structure in enduring ways).
Identify the firm’s CEO. Describe his or her prior experiences and other relevant information (e.g., apparent character traits) and why they are important to the firm.

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