Strategic planning provides guidance to organizations in fulfilling their mission and goals with maximum efficiency and impact. To begin such a planning process leadership must know the organization’s current situation. Generally, the planning process begins by assessing the organization’s internal and external situations using a specific tool. The most used organizational assessment tool is the S.W.O.T. (Strengths, Weaknesses, Opportunities, Threats) Analysis.
Imagine that you’re a consultant to the global company you selected in your earlier assignment. The company has requested that you create a strategic plan for them. A strategic plan is a document that organizations develop to communicate goals and the actions needed to achieve those goals with a timeline and all of the critical elements in the planning exercise. Complete a SWOT analysis on your company using the template included in this week’s resources. Then, prepare at least three recommendations for improvement based on the results of the SWOT.
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