Determine whether price (e.g., membership, trade, bundle pricing) or nonprice (e.g., advertising, coupons, giveaways) promotional activities would be more effective in attracting college students to athletic events. Provide the […]
Determine whether price (e.g., membership, trade, bundle pricing) or nonprice (e.g., advertising, coupons, giveaways) promotional activities would be more effective in attracting college students to athletic events. Provide the […]