Choose ONE company in any country. 2. Evaluate the current operation and situation of this company by carrying out internal and external environmental analyses using appropriate international marketing theory. […]
International Marketing
International marketing
See the real-world applicability of the content of the internationalmarketing class. We have learned about the important factors when conducting international marketing. We have considered various cultural, social, legal, political, […]
International Marketing
What do you think is international marketing. Briefly discuss about your understanding of general marketing and international marketing and their differences.
International Marketing
What decision criteria were being used in the selection of potential nations for expansion? Are there other criteria the company should have included? 2. Of the four potential options, which […]
International Marketing
Who is the customer/students (eg end users, businesses and or government)? How might these country specific and technology elements influence the marketing activities and performance of the firm from those […]