Description Part I: Questions for discussion (1000 words) Analyse the “Gangnam style” case using the 5 Ws (Who, What, How, Where, When) model in the integrated marketing communications planning process. […]
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Description Part I: Questions for discussion (1000 words) Analyse the “Gangnam style” case using the 5 Ws (Who, What, How, Where, When) model in the integrated marketing communications planning process. […]