Perform a VRIO analysis. What is Genentech’s competitive advantage, if any? Apply a PESTEL analysis. What impact will changes in health care and biogenerics regulation have onGenentech? Why?
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Perform a VRIO analysis. What is Genentech’s competitive advantage, if any? Apply a PESTEL analysis. What impact will changes in health care and biogenerics regulation have onGenentech? Why?