Victor Glemaund as designer

Choose an emerging designer who shows at Fashion Week. With
knowledge acquired through content covered in the sessions, and your own independent research, you will
produce and present an innovative PR campaign designed to launch the designer’s S/S 2021 collection.

  1. An introduction and analysis of the brand (values, visual identity)
  2. A press release announcing the new collection which includes three key messages on the new collection
    (what you want to communicate to the media).

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