Business Plan Prepared By Entrepreneurs Name

This business plan contains confidential and proprietary
information belonging exclusively to (Type Your Company Name Here).

Table of Contents

1. Executive Summary……………………………………………………………..3
2. Vision and Mission Statement………………………………………………….4
3. Company Overview……………………………………………………………..5
4. Products/Service Plan…………………………………………………………..6
5. Marketing Plan………………………………………………………………….8
6. Management Plan………………………………………………………………10
7. Operating Plan………………………………………………………………….11
8. Financial Plan ..…………………………………………………………………13

Executive Summary

The executive summary provides a one-to-three page overview of the total business plan and should be written after the other sections are completed. This summary highlights significant points and, ideally, creates enough excitement to motivate the reader to continue reading. An executive summary may be in the form of either a synopsis or a narrative. Here the format of a synopsis summary is provided.

1. Vision and mission. What is the vision of the company? What are the strategies and philosophies in order to achieve this vision?
2. Company overview. What is the history of the company? What is the nature of its business? What is its legal form?
3. Product and Service. What are the major products of the company? What are the product strategy and service plan? What is the company’s R&D plan?
4. Marketing. What market segment will your company service. What is the current market situation? Who are the customers? How do you plan to attract and retain customers? What is your pricing strategy? How will the products or services be delivered to the customers?
5. Management team. Who are the major investors and management team members of the company? What are their qualifications?
6. Operation. What are the manufacturing operations methods? What are you quality-control methods? What kind of alliances will the company establish?
7. Financial plan. How is the company financed? What are the future financial needs? What is the return on investment? What are the key ratios in the pro forma financial statements?

Vision and Mission Statement
The firms mission statement concisely describes the intended strategy and business philosophy for making the entrepreneur’s vision a reality. In a few sentences, it should convey how combined efforts in all areas of the business will move it toward its goal. In addition, it should distinguish the firm from all others.

1. In on sentence, please describe the vision of your company. The vision should be the binding force of your company that motivates people in all areas to build a company to last
2. What is the philosophy behind your business? What strategies will you employ in order to achieve the vision of the company?
3. What are the specific goals and objectives of the company?
4. What benefits will the company bring to the customers, employees and the society?

Company Overview
This section explains the type of company, such as manufacturing, retail, or service. The overview also provides background information on the company if it already exists, and describes the proposed form of organization (i.e. sole proprietorship, partnership, or corporation).

1. What is the company name and where is it located? Where is it chartered?
2. Briefly describe the history of the company. When and where the company was founded and what has been achieved up to date? What changes have been made in structure and/or ownership? What stage of development is the company in? What are its objectives?
3. What is the current situation of the industry? What is the projected development of the industry?
4. What is the nature of the business? What is its primary product or service? Who are the customers? What distinguishes its products from those of competitors?
5. What is the legal form of the organization, sol proprietorship, partnership, or corporation? Does the firm intend to become a publicy traded company or an acquisition candidate?

Products/Service Plan

This section describes the product and/or service and points out any unique features of those products or services. The Products/Services plan should explain why people will buy the product or services. This section should offer the following descriptions: product and/or services, features of the product or service providing a competitive advantage, available legal protection (i.e. patents, copyrights, trademarks, and dangers of technical or style obsolescence).

Product strategy

1. Where did the ideas for your products come from? What development state are your products currently in, introduction, growth, maturity or decline?
2. What are the main features of you products and what are the major benefits they offer to consumers?
3. What is your product strategy? Please refer to the textbook for different product strategies such as one product/one market and multiple products/multiple markets.
4. What are your commitments to R&D? Have you allocated financial and human resources to R&D? How do you plan to align the market demand with your product development process? How will you protect your products from becoming technically obsolete?
5. What are the brands of your products? What is the rationale for choosing them? Have you trademarked these brands? Have you applied for other legal protections such as patents, copyrights and other proprietary rights?
6. Have you designed the proper packaging, labeling and warranty plan package?
7. What is the product testing process?

Service Plans

1. What is your customer services plan? Have you designed an effective customer evaluation and maintenance process?
2. Is there a customer complaint system in place? What are the return policies?
3. What technological tools will you use in the customer services system? What else will you do in order to maintain a high level of customer satisfaction?

Marketing Plan
This section describes the firm’s customers and what type of competition it will face, outlines the marketing strategy, and specifies the firm’s competitive edge. This section should offer the following description: (1) analysis of target market and profile of target customers, (2) methods of identifying and attracting customers, (3) selling approach, type of sales force, and distribution channels, (4) types of sales promotions and advertising and (5) credit and pricing policies.

Market Analysis

1. Please describe the customer profile in the target market. If you want to use a segmentation strategy, also describe what segments you want to serve. What variables will you use to identify segments? What geographical area will you serve? Also describe the price elasticity scenario of your products?
2. What benefits would your products or services provide to the potential customers? Refer to the product and services section of the business plan?
3. What are the possible risk factors of the market environment? Consider both economic and environment risk factors.
4. What kind of forecasting techniques will you use? What sources of forecasting assistance have you consulted? What are the forecasting results?

The Competition

1. What is the current industry situation and trends?
2. Who are you competitors? What are the strengths and weaknesses? What distinguishes your products from theirs?
3. Who migh become your competitors in the future? How will you maintain and improve your status in the market?

Marketing Strategy

1. The total product/service. How will you transform your product or service ideas into a total product and service package? Explain the name of your products and services and the reason for their selection. What have you done in order to protect the legal and proprietary rights of your products and services? What will the package of the products look like? What kinds of warranties and repair policies will be provided?
2. The promotional plan. What promotional strategies will be used to communicate the relevant information to the target markets? Will you use sales people advertisement? What special selling skills will be required? What will be the compensation scheme for your sales force? How will you decide your promotion budget? What advertising media or agencies are you going to use? Do you plan to attend and trade shows
3. The distribution plan. What are the most effective distribution channels to deliver the products or services to the customers? What intermediaries are you going to use and how will you establish relationship with them? If you were going to establish your own retail stores, what would be the layout and configuration? What is your logistics plan?
4. The pricing plan. What is your pricing strategy? Refer to the book for different pricing strategies such as penetration pricing, skimming pricing, follow the leader pricing and so on. How would you justify it? What are the cost factors that you need to consider? How could the operation management and marketing management communicate effectively? Present your break-even analysis for different pricing options. What are the credit policies? How do you plan to manage your credit application process and accounts receivable?

Management Plan
This sections identifies the key players active investors, management team, and directors—citing the experience and competence they possess. This section should offer the following descriptions: management team, outside investors, and/or directors and their qualifications, outside resources people and their qualifications, and plans for recruiting and training employees.

1. Who are the members of the management team? What are the skills, education and experience of each member? What other key managers do you plan to recruit?
2. Who are the active investors and the director of the company? What are their qualifications?
3. Do you plan to contract outside professionals to help with certain functions? If so, please also describe their qualifications. What are the general education and professional backgrounds of your employees? What are the future retirement plans?
4. What are the compensation and benefit plans for the board members, managers and employees?
5. What style of management will be used? What is the decision making process in the company? What mechanisms are in place for effective communications between managers and employees? If possible, also present a simple organization chart.
6. How will the personnel be motivated? How will creativity be encouraged? How will commitment and loyalty be developed?
7. What are the employee retention and training programs? Who isresponsible for job description and employee evaluation?
8. What strategic alliances are in place and what do you plan to establish in the future? What are the forms and nature of the alliances? What are the responsibilities and benefits of different parties? What are the exit strategies?

Operating Plan
This section explains the type of manufacturing or operating system to be used; describes the facilities, labor, raw materials and product processing requirements. This section should offer the following descriptions: operating or manufacturing methods, operating facilities (location, space and equipment), quality-control methods , procedures to control inventory and operations, sources of supply, and purchasing procedures.

Location and facilities

1. Where are you located? What factors have you considered in choosing the business location? How important is customer accessibility to your location decision? What laws and tax policies of state and local government have been considered? What is the cost of the proposed site? Have you considered an enterprise zone? Did you consider leasing instead of buying a facility?
2. How feasible is it to locate in a business incubator? What is the major objective of your building layout? What types of equipment do you need for you business? Have you made plans to secure them?

Purchasing and inventory management

1. Do you plan to make or purchase components?
2. Who are the suppliers of the necessary raw materials? What are the criteria in selecting them? How do you plan to maintain a strong relationship with them? What functions do you plan to outsource? What could you do to reduce the cost of supplies?
3. What will you do to minimize the inventory cost? How will you decide optimal inventory level? What inventory record keeping systems are in place? What computer system do you plan to use to track the orders and the inventory level?

Manufacturing operation

1. How will you ensure the achievement of the quality goals of your firm? What inspection process and employee participation system will be established? What are the statistical methods for quality control?
2. What manufacturing operation methods will you use, job shops, repetitive manufacturing, or batch manufacturing?
3. Have you identified any constraints or bottlenecks in the operation process? If so how do you plan to explore them?
4. Is the master manufacturing schedule in the place? What about the maintenance schedule and functions?
5. What steps do you plan to take in order to improve the future productivity

Financial Plan
This section specifies financial needs and contemplated sources offinances and presents projections of revenues, costs, and profits. This section should offer the following descriptions: (1) historical financial statements for the last three to five years as available, (2) pro forma financial statements for three to five years, including income statements, balance sheets, cash flow statements, and cash budgets (monthly for the first year and quarterly for the second year), (3) break-even analysis of profits and cash flows, (4) and planned sources of financing.

1. What are the assumptions of your financial statements? What makes you think that your assumptions are reasonable?
2. Highlight the key numbers and ratios in the financial statements.
3. What is the total financial required to start up the business? How much money do you plan to invest in the venture? What is the source of the money? Will you need financing beyond what you personally plan to invest? If additional financing is needed for the startup, how will you raise it? How will the financing be structured—debt or equity? What will the terms be for the investors?
4. Based on your pro forma financial statements, will there be a need for future financing within the first five years of the firm’s life? If so, where will it come from?
5. What kind of rate of return will the company product for its investors? How and when will you arrange for investors to cash out of their investments?

Attach the pro forma financial statements in this section.
• To assist in preparing annual pro forma financial statements (income statement, balance sheet, and cash flow statement), see the Excel spreadsheets in D2L for help preparing your pro forma statements

4

Tentative Title: ‘Research on effects of Indians’ travel decisions abroad post CoVid’

The million dollar question runs in everyone’s mind is what my proposal of research topic is. Generally people do travel across for various reasons right from education to leisure tourism. But what we right now face is something new and completely unimaginable. Of course the world has faced many pandemic situations even before 5000 years ago such as Circa, Plague, Yellow Fever, Flu, Ebola, Zika etc. but this pandemic and extensive series of lockdowns across the globe is new-fangled with people as more of technology is involved and it does play a vital role. Be it travel within the country or across the countries the situation and intention of people who take up general visits to meet up their friends and families is only through Skype and video calls now. Henceforth there are certain views on abroad travel to make it possible be it for any reasons such as:
a) Queue at immigration will be longer than even before.
b) There would be more of documents to be carried more than a passport and a visa.
c) Travel will definitely have different expenses.
d) Recovery phase is uneven as the spreading cases fluctuates in getting cured at different countries.
e) Packing of needs will be completely different.
f) No wonder that all the passengers would take up travel insurance with seriousness.
g) The society and fellow passengers might no longer even look at you’re a little sick.
h) To all the preferable places passengers might prefer trains than planes since its open, airy and more environment friendly than the closed cabins of the aircrafts.
i) Air quality worthiness will be an advertised feature.
Right from the turnaround times, social distancing at the airport and on board through cabin cleansing after each flight, limitations on in flight service provisions, airport health checks, security screening, immigration procedures may even take a longer time to process inside the airport.
The generic reasons like education, tourism, visiting family and friends, overseas employment, exchange programmes etc has now come to an end or on a second thought the process to take up travelling abroad might itself give a lack and makes disinterested as they do not want to risk up their lives no matter what age group they are of.
Ultimately post Covid scenario, even there are many opportunities for people to travel, as Indians would they be really like to travel risking them and their lives or simply make it a drop out choice? Though there are many reasons for people to claim that there is always an online mode – right from the education to the payment, not all the sectors of people could follow and incorporate the mode of technology. So the most effect reasons would be based on the decision making aspects from an air travel passenger completely differentiates from other modes of transport. Now what comes the priority in risking their lives even for an abroad travel knowing the cause and effect of the disease.
This research is basically to understand the mindset of the Indian passengers who are more likely into foreign travel in the recent past and that’s how the evolution of many low cost airlines had come into existence and makes the destinations lists go wider. Therefore what’s next to strive them more to keep up their travel across the countries.