Critically analyse the strategic options available to grow the company and increase its revenue. Your report should include the use of academic models where appropriate to underpin the analysis of the chosen firm.

Critically analyse the strategic options available to grow the company and increase its revenue. Your report should include the use of academic models where appropriate to underpin the analysis of the chosen firm.
Order Description
Use FT.com (or other resources) to identify and choose a company within the oil and gas sector with total annual revenue that does not exceed £100 million in the 2014 financial year.
Critically analyse the strategic options available to grow the company and increase its revenue. Your report should include the use of academic models where appropriate to underpin the analysis of the chosen firm.
Module Title: Strategic Management Oil and Gas
Format:Report
Word Limit: 2,500 words
Deadline date: 10November 2015
Learning outcomes to be examined in this assessment (please note that this is NOT the assessment task)
• Analyse the internal and external influences on corporate objectives and strategy.
• Critically evaluate the need for flexibility in strategic management and the practical limits of quantifying corporate strategy
Background
2014–2015 has been a difficult time for firms operating in the oil and gas sector due to the continued oil price fluctuation. Whilst the media has focused on the strategies of ‘Big Oil’ like Shell and Exxon, the more junior operators in the oil and gas sector have also found the current business environment a challenging one.
“Many junior oil and gas companies offer little or no prospect of delivering any acceptable return if the current pricing environment persists…” (K, Burgess and M, Kavanagh, FT.com, February 2015).
The link to this article can be found here
http://www.ft.com/cms/s/0/af043696-a616-11e4-9bd3-00144feab7de.html#axzz3im7MXykf
“For smaller oil and gas companies, times are very tough indeed if oil and gas share price performances on London’s junior stock exchange – the Alternative Investment Market (AIM) – are anything to go by….” (Mainwaring, J, Rigzone, January 2015)
The link to this article can be found here
www.rigzone.com/news/oil_gas/a/136875/Junior_Oil_Firms_Not_All_Doom_and_Gloom/?all=HG2
Assignment Task
Use FT.com (or other resources) to identify and choose a company within the oil and gas sector with total annual revenue that does not exceed £100 million in the 2014 financial year.
Critically analyse the strategic options available to grow the company and increase its revenue. Your report should include the use of academic models where appropriate to underpin the analysis of the chosen firm.

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