Economic liberalization in Africa depends

 

The United States and Latin America have been far slower than countries in Africa and Europe in adopting mobile payments technology. Why is this the case?

15-9. Further economic liberalization in Africa depends, in part, on government leaders overcoming suspicious that foreign companies want to exploit Africa. How quickly is this likely to happen?

15-10. If marketers ”think local and act local”, what are some of the new products and services that are likely to emerge from Africa in the next few years?

 

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