Entrepreneurship in the Global Environment
MGT6A3 – Entrepreneurship in the Global Environment
Individual Project Assignment – Comparing Entrepreneurs from different Industries
This assignment is due on or before 16.00 hours on Monday, 8 December 2014 and is to be submitted electronically via Blackboard. Your soft copy submission must be in either Microsoft Word or pdf format. Please keep a copy of your submission.
Your assignment must
• compare entrepreneurs from two different industries and countries
• be your own original work (please speak with me if you have any doubts about what this means).
• have all relevant information on the cover (name, student number, module name and number, assignment
title, due date, word count).
• be not longer than 3500 words (within 10%) .
• have proper references using the Harvard system of referencing.
• be written in formal English – although there are no specific marks allocated for grammar, punctuation and
spelling, overall impression is important and can affect marks awarded. Concise and cogent arguments are encouraged.
The assignment will be marked according to the following criteria and considerations:
• the degree of critical evaluation and analysis in the arguments made (descriptive submissions are likely to receive low marks).
• scope of reading and research demonstrated in the answer by appropriate referencing.
• the degree to which your arguments are underpinned by theory and research evidence.
• clarity and structure of the arguments (formal essay format with appropriate introduction and conclusions
should be used).
• use of appropriate examples.
• overall presentation, including spelling, grammar and punctuation.
Distribution of marks for the assignment:
• 10% Presentation and Layout
• 10% Study candidate background
• 20% Discussion of rationality and justification of choice of candidate
• 40% Discussion on the choice of model selected and analytical discussion on findings
• 20% Reflective discussion on learning module outcomes
Your assignment requires you to identify 2 entrepreneurs of your choice, and
a. provide a profile brief of the entrepreneurs you have selected for comparison;
b. using concepts and models learn from module MGT6A3, explain why your choice of persons can be classed
c. explain and discuss what is your choice of critique for comparison and why the two entrepreneurs are
worthy of recognition; and,
d. critically reflect on the modules learning outcomes and explain how you have achieve them through the
completion of the module’s individual assignment.
MGT6A3 Entrepreneurship in
the Global Environment
in the Global Environment
MGT6A3 Entrepreneurship in the Global Environment
1. Factual information
Entrepreneurship in the Global Environment
onathan Liu, Geoffery Darnton
& Michel Ben-David
Pathway Elective (GBDM at Level 6)
Option (BAGM at Level 6)
2. Rationale for the module and its links with other modules
As the world’s economies develop and prosper, the
integration of economies will see a continuation
and intensification of changes in
company management, as creativity and innovation skills become more
dominant forces in the struggle to maintain market sh
are. The entrepreneur is likely to play a more
significant part in the growth and development of na
tional economies. In addition, the model of social
entrepreneurship as the embedded sustainability pers
pective is used to question current and future
roles of entrepreneurs. This module provides st
udents with another crucial component in their
understanding of global business, leading on from
the level 5 module Managing New Ventures. There
are thematic links with the stra
tegy, management, and HR modules.
3. Aims of the module
This module examines the foundations, theory and scop
e of entrepreneurship, and identifies significant
entrepreneurial trends in the global
trading environment whilst critically
reviewing the characteristics of
the entrepreneur, so students will come away with a cl
ear perspective on this crucial aspect of business.
Students will also explore the nature of rapidly growin
g companies, the role of
the entrepreneur in such
environments and be able to explain rapid-growth st
rategies for entrepreneuria
l companies. The effects
of the dynamic trading environmen
t of the 21st century on the entrepreneur of the 20th century are
considered, as well as the management of change in th
e entrepreneurial company.
Social responsibility is
an important component of this mo
dule, and students will evaluate th
e impact of models of social
entrepreneurship on fulfilling societ
al and ethical concerns in the modern era. Overall, upon successful
completion, students will be able to critically analys
e and comment with regards to the characteristics of
the entrepreneur, the impact of social entrepreneur
ship, finally linking up with management of family-
run businesses often seen as living
examples of entrepreneurialism in ac
tion. The principles expressed in
this module apply to all geographies and all si
zes of company includin
g global organizations.
4. Pre-requisite modules or specified entry requirements
Principles of Human Resource Management
Sustainability in Global Business
5. Intended learning outcomes
A. Knowledge and understanding
t the end of the module, learners will be expected to:
Demonstrate knowledge and understanding of the
factors affecting strategic decision-making in
business practice and its impact on organisations.
Demonstrate knowledge and understanding of cros
s-cultural and global dimensions in managerial,
organisational, and business issues.
B. Cognitive skills
t the end of the module learners will be expected to:
Integrate and evaluate complex information and data from a variety of sources.
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