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Inclusive Tour Operation
Order Description
Assessment task: Individual written assignment – report
Word count: 1,800 (excluding citations and reference list)
Presentation requirements: Report format, as per guidelines (see below)

Date/time/method of submission: Thursday 12th November 2015, by 16:00 (Week 8) – via Turnitin.

Learning outcomes to be assessed
This assessment is to test your achievement in all of the following Learning Outcomes:
1. Define the role of tour operators and distinguish between different types of operator
2. Review the European tour-operating scene with respect to profitability and market share
3. Examine the nature of tour operating and understand how operators interact with other sectors of the tourism industry

Instructions to students
In December 2010 mass demonstrations erupted in Tunisia which led to the resignation of president Zine al-Abidine Ben Ali in January 2011. His downfall sparked significant political unrest across many Arab countries, promoted by pro-democracy activists. Five years on, BBC Radio 4 have asked you, a tour operator expert, for an interview to talk about the impacts of this event for the tourism industry. To prepare for the interview you need to develop a report using Tunisia and Egypt as examples for Arab spring countries.
Your report must include the following aspects:
• a brief explanation of the role of tour operators
• an overview of the European tour operator market In terms of market share over the last five years
• a comparison of three different tour operators that offer holidays in Egypt and/or Tunisia (you must choose different types of tour operators),
• an evaluation of the effects of the Arab spring regarding the continuation of tour operations in Egypt and Tunisia, with a focus on the three tour operators you have identified above,
• an evaluation of the impacts that tour operators’ decisions to reduce, suspend or withdrawn packages to Tunisia and Egypt had on other sectors of the tourism industry (e.g. accommodation, restaurants, airlines).
Where you are unable to find specific statistics, you should discuss general relevant principles of inclusive tour operations.

Marking criteria
See marking rubric on pp. 16-17.
The marking rubric, particularly Attribute E, includes further details on the analysis needing to be completed.
Keep the marking rubric front-of-mind when preparing and gaining feedback on your assignment.
Please review the marking rubric, noting that marks are allocated to appropriate presentation, referencing and peer evaluation.

Presentation guidelines
• Report outline
o Title page (not included in the word count)
o Executive summary of up to 150 words (not included in the word count)
o Table of contents (not included in the word count)
o Report content using appropriate headings and subheadings, including introduction and conclusion
o Reference list (not included in the word count)
• You are expected to write full paragraphs, not just a list of findings, no bullet points.
• The headings and subheadings must be appropriately numbered (not executive summary and reference list)
• Your report must be professionally written, free of spelling and grammatical errors, and fully referenced.
• Use font Times New Roman, 12pt, or similar
• Use double spacing to allow for feedback.
• Margins on all sides of the page should be at least 2.5 cm for feedback.
• The page orientation should be ‘portrait’
• All pages should be consecutively numbered.

15 references
Most of references should be books, couple of websites should be fine.
Report should have:
Title
Executive summary
Table of content
Introduction
Main content with appropriate headings
Conclusion
References
Appendices if needed

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