Boeing Company

  1. INTRODUCTION

2.Decision Making
• Describe Boeing’s collaborative work environment, specifically discussing collaboration techniques, interaction between leaders and followers, and communication networks.
• Research Boeing’s business environment, using Boeing’s website or periodicals such as Fortune magazine or The Wall Street Journal.
• Explain Boeing’s decision-making environment, risk management, and how the organization resolves conflict through the strategic negotiation process.

3.Team Building
• Examine Boeing’s approach to accomplish teambuilding and drive innovation.
• Does Boeing have training programs for teams and a process to improve team communication and decision making? Why or Why not?

4.Change Management and Innovation Culture
• Identify something you believe should be changed about the way Boeing operates.
• Analyze how this change could be managed using the three-phase model of planned change.
• Discuss the viability of using force coercion, rational persuasion, or shared power to achieve the planned change in Boeing.
• Identify potential sources of resistance and ways to overcome the resistance for the planned change in Boeing.
• Analyze Boeing’s observable culture, shared values, and common cultural assumptions.
• Identify Boeing’s process of innovation.
• How do the leaders of Boeing reinforce and support a strong culture that promotes innovation?

5.Organizational Structure
• Examine Boeing’s mission statement, code of ethics, and organizational chart.
• Describe Boeing’s strategic objectives in light of the mission statement. Identify Boeing’s structure and focus on why the company is organized as it is.
• What does it accomplish through this organization form?
• Also give attention to how this structure reflects Boeing’s strategy.
• Is it a mechanistic structure, an organic structure, or a hybrid structure?
• What controls are used Boeing?

6.Environment
• For Boeing, examine the company’s environment.
• Identify Boeing’s strategy and its influences on the company’s design.
• Does Boeing embrace technological innovations? Provide support for this opinion.
• How does Boeing’s design keep the company on the competitive edge?
• Describe one aspect that you felt was the most important for a company to grow and be successful regardless of the economic environment. Explain why?

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